Sport

In a stunning upset, Bangladesh eliminated Pakistan from the U-19 Asia Cup, securing their place in the semi-finals. With a strong all-round performance, Bangladesh showcased resilience and skill, leaving Pakistan’s …

Technical production company Tell is expanding from the UK to South East Asia, driven by substantial growth in sports broadcasting. This move aims to enhance service offerings in the region, …

In her recent feature for Tatler Philippines, Su-Yen Wong explores how sports can illuminate our true potential. Highlighting personal stories and transformative experiences, Wong argues that athletic pursuits not only …

Sportfive is paving the way for brands seeking to break into ASEAN markets through strategic sports partnerships. By leveraging local and international sporting events, companies can enhance visibility and engage …

Cannes Lions is spotlighting the intersection of sports and creativity, recognizing that major sporting events offer unprecedented branding opportunities. As athletes become cultural icons, brands leverage this influence, redefining marketing …

UNIQLO’s Sport Utility Wear collection offers a perfect blend of style and functionality, ideal for those seeking an active lifestyle without compromising on comfort. With innovative materials and versatile designs, …

Jorge Mendes, football’s prominent super agent, is expanding his influence into South-East Asia, seeking new opportunities in a rapidly growing market. The project aims to harness local talent and elevate …

Turkmenistan’s participation in mind sports represents a significant advancement in Asia’s intellectual athletics landscape. With the establishment of “Türkmenistan Altyn Asyr,” the nation aims to foster strategic thinking and cognitive …

PPA Asia and MLP Asia are set to launch a groundbreaking series of pro pickleball events, bringing elite competition to Asia. This initiative aims to elevate the sport in the …

Sports tourism is rapidly emerging as a significant attraction for Indian travelers, driven by a growing passion for sporting events and activities. From global tournaments to adventure sports, this trend …

Hong Kong aspires to be Asia’s premier sports event hub, yet its ambitions are hindered by outdated leadership in sports administration. Upgrading governance and management practices is crucial for fostering …

In an exclusive interview, JD Sports’ Andre Loong unveils the brand’s strategic approach to Southeast Asia, focusing on market adaptation, local partnerships, and leveraging digital platforms to enhance customer engagement …

As generative AI fuels a rise in cyberattacks, experts assert that cybersecurity has evolved into a collaborative effort. Organizations are urged to strengthen teamwork and share intelligence to combat increasingly …

As global awareness of climate change grows, major sports organizations are under pressure to reduce their carbon footprint. Initiatives like sustainable event management, renewable energy use, and eco-friendly transportation are …